What is hot tomorrow won't be forever. Today's styles and trends likely will have changed by this time next year, if not sooner. You can look no further than general music trends from the '80's through now.
Back then rock ruled. Think Queen, Led Zeppelin, etc. Then glam rock became big - think of Guns-n-Roses, Motley Crue and Poison - only to be kicked to the curb by Nirvana, Pearl Jam, Soundgarden and grunge rock. After that there was the era of the boys bands, and now pop and rap rule the charts and airwaves. And what artists or bands are popular changes all the time. And always did.
The same happens in the fields we all are in. Change is constant. It may be because of technology, which generally impacts all of us. It may be like in law, where new cases are published by Courts all of the time changing or narrowing the law. Or maybe you are an accountant and deal with the ever-changing tax code. If you think about it and are honest with yourself, you probably can name what has changed in your business in the first half of 2017.
Change actually is what keeps things interesting. In our evolving world, either continually adapt or get out of the way of those of us who do.
As always, this post and others can be found on my blog, at BusinessLawGuy’s Blog.